Luxury · KOVAL Paris: an editorial fragrance campaign

KOVAL Paris is a fictional fragrance house, created for this demo.

The brief

KOVAL is launching four fragrances, Overdrive, Static, Eclipse and Blackout, with a very bold art direction: black, cinematic, almost punk. It needs an editorial series, flat lays, ads for key retail moments and videos, with bottles that are perfectly recognizable in every visual.

The result

The recipe

One model per bottle. Four Products & Objects models, each trained with 4 to 5 photos of the bottle.
The editorial series. The prompt tells a movie scene and leaves the bottle to the model. With the Koval Blackout model, in 16:9 and 2k:

KOVAL Blackout deep blue crown perfume bottle on a wet rooftop ledge in the rain at night, city lights blurred far below, a woman in a long black leather coat silhouetted behind it, cold blue streetlight and lightning flash, heavy grain, cinematic noir thriller mood, wide frame

And with Koval Eclipse, in 9:16 for stories:

KOVAL Eclipse rose-gold perfume bottle on a cluttered dressing table backstage at the ballet, a dancer in a torn tutu and smudged eyeliner lacing pointe shoes behind it, bulb mirror lights, harsh direct flash, grainy black-and-pink film look, punk meets classical, vertical editorial

The ads. The logo as reference, with the Koval Overdrive model: "Create an ad for Black Friday aligned with Brand Style with attached logo on top, "Black Friday" written in a consistent font with the brand and a CTA "shop now" on the bottom, centered".
Volume. A workflow adapts the campaign to every format and files the results in the KOVAL - Workflow collection.
The videos. Each model also exists as a video model: the Custom models tab of the Video space animates the bottle without distorting it.

Do it yourself

Want the same result with your products? Try it free with your website on seelab.ai, or talk to a Seelab expert.

Updated on: 01/11/2026

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